Sugar Skull
brand
web
OVERVIEW
Sugar Skull is a tattoo studio that prides itself on being inclusive and welcoming. They needed a brand identity and website that reflected that ethos without resorting to the visual language that tattoo studios typically reach for.
OUTCOME
Bold typography, warm imagery and playful web design are complemented with an otherwise minimalist design approach. Without appearing sterile, the brand has a clean, neat overall aesthetic.
